July 1960 This product sold well until it was literally blown out of the water  by Colgate's "Soaky", in those irresistable character-shaped bottles. Miss Wells must have been one of Russell's kissin' cousins.  She was the only reason to nostalgically remember the days before air-conditioning. "New Oldsmobiles are in EARLY this year....." April Fool's bargains in July! GO TO JULY 1970 | RETURN TO "THIS MONTH" PAGE